About

If you’ve found your way here, you’re likely looking for a bit of context — not a pitch.

This page exists for that reason.

The work

I spend my time thinking about how people and organizations make decisions when things are changing — when familiar structures no longer quite fit, and the next move isn’t obvious yet.

Much of my work lives at the intersection of strategy, systems, and human judgment. I’m especially interested in moments of transition: growth, refactoring, re-alignment, or the quieter recalibrations that happen when something important is taking shape.

I don’t work from templates alone. I pay attention to patterns as they emerge inside real systems — businesses, teams, markets, and individual lives — where constraints matter and tradeoffs are real.

The writing reflects that. These aren’t conclusions delivered from a distance. They’re notes from inside the work, written while questions are still alive.

How I think

I tend to return to questions like:

• What actually compounds over time, even when it doesn’t look impressive at first?

• Where does speed help — and where does it quietly erode trust?

• How do systems drift while appearing to function just fine?

• What does alignment look like when incentives, identity, and reality aren’t fully aligned yet?

I value clarity, but not the kind that rushes to certainty. For me, clarity is more about orientation — knowing where you are and what matters — than about having every answer locked down.

The shape of the work

Sometimes this work shows up as writing: essays, short notes, or longer reflections.

Sometimes it shows up as direct collaboration with founders, operators, or leadership teams.

Often, it begins as a conversation without a fixed outcome.

I’m less interested in scale for its own sake than in coherence. The aim isn’t to say more, faster — it’s to say what’s useful, when it matters.

Why this page is quiet

You won’t find a list of services here.

You won’t find a polished origin story or a hard call to action.

That’s intentional.

The people this work tends to resonate with usually recognize it without much explanation. They’re already listening for signal rather than spectacle. If that’s you, you’ll know how to take the next step — whether that’s reading along, subscribing, or reaching out.

And if not, that’s okay too.

A simple orientation

You can read my long-form essays, The Observatory, on LinkedIn or Medium.

If you’re here because of the writing, you can follow along through Field Notes — short, thoughtful observations written in real time, from inside the work.

If you’re here because you’re navigating something complex and want a thinking partner, you’re welcome to reach out directly.

Either way, I’m glad you found your way here.